Artificial intelligence is finding more and more applications in business. In addition to the most common areas, such as marketing, finance and healthcare, AI is entering entirely new and unusual fields. From gastronomy to agriculture, AI is opening the door to a future where technology collaborates with humans to offer innovative solutions and revolutionize traditional approaches. Let’s take a look at some unusual and inspiring applications of AI in business.

New applications of AI in business

AI in business is not just about optimization and automation. It is also an innovative approach to traditional products and services, enabling better quality, efficiency and – often unusual – user experience.

Artificial intelligence is no longer just the domain of tech giants. More and more small companies are implementing AI solutions to improve their business processes or stand out in the market. AI is showing up in completely unexpected places.

Flippy 2 – a smart robot chef for restaurants

Flippy 2 is a robot created by Miso Robotics that can independently fry fries and other foods in fast food restaurants. It is equipped with cameras and sensors so it can mimic the work of a human chef.

What’s more, it can work with people to improve the quality and consistency of food and reduce restaurant service costs. From a technical point of view: Flippy 2 is a robot equipped with food tanks and a working head that controls movements and temperature. Flippy uses Miso’s dedicated artificial intelligence, which allows it to:

  • recognize and analyze images,
  • sounds and
  • sensor data – for example, temperature.

This allows the robot to adapt to different cooking techniques and recipes, taking over repetitive, time-consuming, and dangerous tasks.

ai in business

Source: Miso Robotics (

Fashionable AI in business: Moonwalkers

Moonwalkers are revolutionary shoes hailed as one of the most exciting inventions of 2023. They accelerate walking by up to 250%. So they may come in handy for busy business owners who are ready to invest $1,399.00 in them increasing AI visibility in business.

They are equipped with artificial intelligence that learns the user’s gait patterns and automatically mimics his movements. As a result, the shoes almost “walk by themselves,” relieving the strain on leg muscles. All you have to do is speed up your steps for the shoes to do the same. Moonwalkers are lightweight, comfortable and easy to use. You can connect them to your smartphone and customize them according to your preferences.

ai in business

Source: Shiftrobotics (

Smart toothbrush

Another example of the unusual use of artificial intelligence to create a unique product is the Oral-B Genius X, an electric toothbrush with a built-in AI module. Artificial intelligence tracks tooth-brushing techniques and gives the user real-time feedback. It is equipped with pressure sensors and a display that changes color depending on the strength of brushing on:

  • Green, when it is optimal,
  • Red when too hard,
  • white when too weak.

Thanks to AI, the toothbrush learns your brushing pattern and helps you achieve the best possible results every day. This innovative solution sets new standards for the oral hygiene industry.

AI in the agricultural business: artificial bees

Bees play a key role in pollinating crops, but their populations are declining around the world. That’s why scientists backed by companies are working on autonomous bee drones that will mimic the work of real insects. Developed by researchers at Harvard University, the artificial bees are equipped with artificial intelligence and solar panels. Their main goal is to use AI in agro-business and support farmers whose crops are located in areas where pollinators are scarce.

ai in business

Source: Harvard University (

Recognizing emotions for recruiters

A completely different application of artificial intelligence in business is the use of camera image recognition by HR. Recruitment companies are increasingly using artificial intelligence during interviews.

LThis allows better recognition of the caller’s emotions, motivation, and fit for the position. AI analyzes body language, tone of voice or keywords of speech. This controversial solution for using AI in business can help recruiters evaluate candidates more accurately. It is being used by Emotion AI, among other companies. According to the solution’s authors, it allows valuable insights into the emotional state of the person seen on the screen by measuring various parameters, such as facial expressions, eye and head movements, and other non-verbal signals.

Large corporations such as Unilever, IBM and Dunkin Donuts are harnessing the technology in their hiring processes, saving many hours of work by analyzing video interviews through artificial intelligence. Such applications, however, raise ethical and legal questions, especially regarding the consent of candidates to gather their data, as well as the transparency of AI use in business.

The robotic arm: the universal application of AI in business

Orangewood Labs is a San Francisco-based company that has developed a robotic arm whose operation is controlled by artificial intelligence. Their latest product, the RoboGPT platform, allows users to easily program the robotic arm using text or voice commands. In other words, you can communicate with it just as you would with ChatGPT.

ai in business

Source: Orangewood (

Orangewood’s AI-driven robots in business can be used for the following tasks, among others:

  • quality inspection – the robot can inspect products for defects, discrepancies, or irregularities with high-resolution cameras and artificial intelligence-based image processing, robotic bartender – combining ingredients, mixing and pouring with precision and grace are the main advantages of a robot that uses an extensive repertoire of recipes, allowing it to create an infinite number of perfectly mixed drinks,
  • spray painting – the robot ensures flawless and consistent application of paint while protecting human health, powder coating – advanced artificial intelligence helps to apply precise and uniform layers of powder coating material to various surfaces.


Artificial intelligence is finding its way into newer and more non-obvious areas. Automating processes, personalizing products and services or analyzing customer behavior are just some examples of AI in business. Although some solutions are controversial, AI opens up a myriad of opportunities for companies to improve their operations and gain a competitive advantage. We will certainly see more and more unusual and creative applications of artificial intelligence in various industries in the coming years.

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5 new uses of AI in business | AI in business #48 robert whitney avatar 1background

Author: Robert Whitney

JavaScript expert and instructor who coaches IT departments. His main goal is to up-level team productivity by teaching others how to effectively cooperate while coding.

AI in business:

  1. Threats and opportunities of AI in business (part 1)
  2. Threats and opportunities of AI in business (part 2)
  3. AI applications in business - overview
  4. AI-assisted text chatbots
  5. Business NLP today and tomorrow
  6. The role of AI in business decision-making
  7. Scheduling social media posts. How can AI help?
  8. Automated social media posts
  9. New services and products operating with AI
  10. What are the weaknesses of my business idea? A brainstorming session with ChatGPT
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  12. Synthetic actors. Top 3 AI video generators
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  19. 3 grafików AI. Generatywna sztuczna inteligencja dla biznesu
  20. What is the future of AI according to McKinsey Global Institute?
  21. Artificial intelligence in business - Introduction
  22. What is NLP, or natural language processing in business
  23. Automatic document processing
  24. Google Translate vs DeepL. 5 applications of machine translation for business
  25. The operation and business applications of voicebots
  26. Virtual assistant technology, or how to talk to AI?
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