Blog

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Google Analytics. What is it and how do I start using it?

Whether you’re running a blog or a sales page, Google Analytics is absolutely essential to see what your efforts are doing and what you can […]

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How to promote a small business on the Internet?

Promoting a company on the Internet, especially a small one, is becoming an increasingly difficult task. However, with a few free or low-cost actions, you […]

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How to use LinkedIn in marketing?

LinkedIn, a social platform used by over 660 million users daily, can be a great place to increase awareness of your brand, build a community […]

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WooCommerce and WordPress, a quick way to start e-commerce

Entrepreneurs planning to start selling in the digital channel can choose from SaaS platforms such as Shopify or BigCommerce, but then they do not have […]

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Omnichannel in e-commerce. Why is it worth to conduct multi-channel sales and how to do it?

The share of e-commerce in the global economy is growing, and Amazon remains the most valuable brand in the world, provoking the end of traditional […]

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Personal branding. Building a personal brand of a freelancer

If you’ve decided to work as a freelancer – congratulations. You probably have the skills that potential business partners want. What you’re probably missing is […]

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E-mail marketing. How to prepare an effective campaign?

If today almost every internet user has at least one active e-mail address, preparing an effective e-mail marketing campaign shouldn’t be too much of a […]

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E-commerce platform. What should you pay attention to when choosing it?

Choosing the best e-commerce platform for small and medium-sized enterprises is not easy. Sellers should pay attention to the architecture and related customization possibilities, functionality, […]

Content marketing in 2020 – what else can you improve in your activities?

Content marketing aims to build a bond with your target audience. The systematic delivery of content consistent with the needs of recipients, which builds brand […]

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A few tips for creating effective Facebook ads

Facebook is gaining more and more share in the global digital advertising market. According to eMarketer data it is estimated that at the end of […]

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