Herzberg’s motivation theory is well-know concept, sometimes called dual-factor theory or two-factor theory. Accordingly to the psychology of motivation work engagement of employees depends on many different factors. Employer may use various incentives to influence his workers but some actions may bring adverse results. What then is the best way to motivate employees to increase job satisfaction and bring benefits for the employer?
Psychologist Frederick Herzberg developed his model of theory of motivation in 1959. As a result of his research he presented conception called: The two-factor theory of motivation. In this model there are two types of factors that influence motivation in the workplace: basic hygiene factors and higher-order motivating factors.
Hygiene factors are sources of motivation related to the workplace itself. Lack of attention to the hygiene factors causes dissatisfaction at the workplace, while prevention from discontentment does not provide positive motivation. There are several hygiene factors such as:
Motivational factors are related with the work itself and improvements made in the area of motivational factors enhance work satisfaction, while lack of care for external factors sphere does not bring dissatisfaction of the employee. The list of motivational factor comprises:
Only after altering all hygiene factors company may concentrate on motivational factors. Addressing motivational factors will not be effective as long as the employees will experience high level of job dissatisfaction and stress related to work.
Herzberg’s theory of motivation explains that hygiene factors are not able to increase satisfaction of the individuals and constant improvement of working conditions won’t boost productivity. Therefore employer should regularly examine levels of dissatisfaction among his employees. Establishment of external factors (motivators) may start after the level of dissatisfaction among employees equals zero.
To achieve intended effects regarding motivation employer should constantly pay attention to the hygiene factors and provide appropriate work conditions. When the work hygiene is granted all motivator factors may be used to motivate workers for the joined benefit of all parties.
Read also: Top tips to stay motivated at work
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Author: Nicole Mankin
HR manager with an excellent ability to build a positive atmosphere and create a valuable environment for employees. She loves to see the potential of talented people and mobilize them to develop.
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