Business owners know that the most important thing nowadays is how a brand is perceived by consumers and what relationship…
Generation Z has become a significant player in the market. So important that great companies have begun to change their…
For any company (regardless of the industry in which it operates) it is essential how it is perceived externally -…
Almost unlimited possibilities of the Internet make life easier every day for billions of people around the world. Entertainment, science,…
Sustainable marketing is no longer just one of the marketing strategies you can adopt in your company, but a mandatory…
If you were to describe the modern world with one adjective, what would it be? Most would probably choose fast,…
Today's companies operate in demanding market conditions that force the need to constantly improve their processes or management strategies. A…
These days, various types of data are available, almost "at your fingertips" (especially on the Internet) - such as first,…
If you’re just planning your first or next advertising campaign, you must be wondering whether to implement it on your…
The value of a face-to-face meeting will never fade, but new technologies and a rapidly developing world bring more and…
It is estimated that the cost of acquiring a new customer is as much as 7 times higher than that…
Do you have a personal or company profile on LinkedIn and wonder if having a presence on this most popular…