Zofia Lipska

How to make a tutorial?

Are you planning to make a short tutorial video for your clients? We've got some tips how to make a…

3 years ago

How to make your webinar a hit? 5 useful tips

Webinars thrive on the Internet. The lockdown caused by the coronavirus gave rise to fresh solutions. Webinars, or online seminars,…

3 years ago

What is growth hacking and how can it improve your business?

Growth hacking is an increasingly popular marketing technique that allows you to accelerate the development of your business. How is…

3 years ago

YouTube marketing as an effective brand marketing tool

YouTube has over 2 billion users worldwide, making it the second most popular social network after Facebook and the second-largest…

3 years ago

Audio content as an element of marketing strategy

Recently, there has been a rise in the importance of audio content. The number of fans of business or science…

3 years ago

How to create a successful e-mail marketing campaign?

With some 269 billion emails sent every day, the competition for the already highly distracted attention of your audience is…

3 years ago

5 newsletter details that really make a difference

When it comes to writing newsletters, the devil is in the details, and they largely determine the success of the…

3 years ago

5 landing page mistakes that cause conversions to drop

Not so long ago, the effectiveness of online advertising campaigns was verified on the basis of how many people clicked…

3 years ago

How to define your brand’s competitive advantage?

What makes a customer choose company A and ignore the arguments formulated by company B? The set of factors that…

3 years ago

How to improve CTA – 5 proven methods that will help you increase “call to action” effectiveness

CTA means "call to action". It is the key element of mailings, landing pages and websites. The essence of CTA…

3 years ago

Company values and mission – what should your company be associated with?

What is the company mission, how to define it? What values is your company to be associated with, what is…

3 years ago

Transcription of video recordings – 7 reasons why you should do it

Why is a transcription of video recordings a good idea? Video is the future of business - according to Cisco's…

3 years ago