Klaudia Kowalczyk

How to conduct diary studies? | UX research #18

Diary studies in the UX research process - what are they and what information can they provide to researchers? Read…

3 years ago

What are focus groups in research? | UX research #19

What are focus groups in the context of user experience research? Read this article to get familiar with this research…

3 years ago

What is ethnographic research? | UX research #20

Read our article and learn some interesting facts about ethnographic research in UX. In it, we describe what ethnography and…

3 years ago

Survey research | UX research #21

Survey research is a well-established, popular UX research method. In this article, you’ll learn about their benefits and limitations and…

3 years ago

What is card sorting in UX? | UX research #22

Do you know a UX research method called card sorting? Today, we will tell you how card sorting can come…

2 years ago

What is evaluative research? | UX research #23

Discover the differences between evaluative, generative as well as exploratory research. With this article, we begin another series of posts…

2 years ago

How to conduct usability testing? | UX research #24

How to conduct usability tests? Before we get to the answer to this question, we'll explain what usability tests are…

2 years ago

When and how to run preference testing? | UX research #25

Preference testing is a popular UX research method. The key to its success lies in its good understanding and careful…

2 years ago

What is A/B testing in UX? | UX research #26

A/B testing is an excellent research method for testing two alternative versions of a given solution at the same time.…

2 years ago

How can a corporate visual identity support your company’s reputation?

Every company has a certain personality, thanks to which we can set it apart from other businesses. It usually refers…

2 years ago

Eyetracking in UX testing | UX research #27

It has been believed that you can read a lot from a person by observing the behavior of their eyes.…

2 years ago

What is tree testing? | UX research #28

Do you know what the so-called tree testing is? Read our article, in which we introduce you to this method.…

2 years ago