Blog: Marketing strategies


5 newsletter details that really make a difference

When it comes to writing newsletters, the devil is in the details, and they largely determine the success of the newsletter – a small mistake […]


Where is it better to advertise? Facebook and Instagram ad comparison

The advertising market is constantly undergoing dynamic changes. Today, to reach customers, it is necessary to be present in social media and use commercial solutions. […]

E-mail marketing. How to devise a successful e-mail marketing campaign?

With some 269 billion emails sent every day, the competition for the already highly distracted attention of your audience is enormous, but it’s still gainful: […]


How to run a company’s Instagram profile and what to post on it?

The implementation of marketing actions on the most popular social media definitely has a significant impact on business development and brand recognition online. In fact, […]


Audio content as an element of marketing strategy

Recently, there has been a rise in the importance of audio content. The number of fans of business or science podcasts has been steadily growing. […]


YouTube as an effective brand marketing tool

YouTube has over 2 billion users worldwide, making it the second most popular social network after Facebook and the second-largest search engine after Google. However, […]


What is growth hacking and how can it improve your business?

Growth hacking is an increasingly popular marketing technique that allows you to accelerate the development of your business. How is it different from traditional marketing? […]

How to make your webinar a hit? 5 useful tips

Webinars thrive on the Internet. The lockdown caused by the coronavirus gave rise to fresh solutions. Webinars, or online seminars, allowed creators to continue to […]

Language of benefits – how to present the advantages of your product without nagging your customer?

Persuasion is the art of non-intrusive, subtle presentation of the advantages of a specific solution that is useful to the recipient. In marketing, this issue […]

Instagram advertising – what do you need to know?

In 2020, despite its slumber growth, the number of Instagram users increased by as much as 47% reaching $13.9 billion. And this is just the […]

Top 7 digital tools that can help freelance marketers supercharge their work

Are you a freelancer struggling to keep up with your projects and work? Don’t miss these eight key tools that every freelancer should master. Freelance […]

10 ways to increase your YouTube views

YouTube is one of the largest social media platforms, and it is often considered the 2nd largest search engine in the world. It is owned […]

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